Start / Knowledge
Knowledge: articles and perspectives
Articles and perspectives from ProNexum: on the AI operating model and on the differences, similarities and mutual learning opportunities between Germany and Vietnam.
Article series: AI Operating Model
ProNexum perspectives on how to align organization, roles and responsibility with AI. The series is published continuously; we add new articles here as soon as they are online.
AI Operating ModelHuman-in-the-loop is not an AI strategy: What should humans stay responsible for?
Read more →
AI Operating ModelAutomation vs. Augmentation Is the Wrong Debate
Read more →
AI Operating ModelConversational AI vs. Operational AI vs. Agentic AI: The Difference Business Leaders Need to Know
Read more →Germany and Vietnam
Articles by Linh Tong and Max H. Brüggemann: what sets Germany and Vietnam apart in commerce and in dealing with customers, what they have in common and what each side can learn from the other.
Germany and VietnamWhat does “Made in Germany” actually mean in Vietnam?
Read more →
Germany and VietnamFulfilment expectations are brutal in Vietnam. Germany plays by different rules.
Read more →
Germany and VietnamWhy Live Shopping Works in Vietnam – and Keeps “Stalling” in Germany
Read more →
Germany and VietnamSame Market, Different Playbooks: How TikTok Shop and Shopee Are Redefining E-Commerce in Vietnam
Read more →
Germany and VietnamWhat Europe can learn from Vietnam about the next phase of commerce
Read more →Further reading
All articles are also published on LinkedIn. Follow us there so you do not miss a post.
AI Operating Model Check
Where does your organization stand?
The AI Operating Model Check: nine questions, about 4 minutes. You instantly see your overall level and your biggest fields of action; the detailed evaluation follows by email on request.
Would you like to align your operating model with AI?
We are glad to discuss with you where AI can create impact in your organization – and which structures, roles and rules are needed for it.